What makes our cold call training different?
Cold call training that shares innovative approaches, known to be effective from using them over many years. Training on cold calls that's fit for 2025 and beyond, relating to the real challenges we face in cold calling today. Cold Call techniques that are highly-effective based on first-hand experience of using them to book discovery meetings.
Real-world experience
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This FOCUS™ technique to cold calls is unique. It's been proven to be most effective in booking meetings. By using this cold call method, you'll have much more success in booking more meetings.
Unique Approach
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Using this cold call method will mean your cold calls will stand out and by standing out, your cold calls will be more effective. People can tell when your following a typical sales call script. That's why our FOCUS™ method is different and much more effective.
Make your calls stand out
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Our cold call e-learning course is included for RouteIn.io Paid Members and so too is online cold call coaching. Weekly online group sessions discussing real-world cold call techniques and sharing best practice.
E-Learning & Coaching
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Cold Call Training
FOCUS™ Cold Call Training
Learn how to utilise a highly-effective FOCUS™ cold call technique developed by Tom Southern, a business development specialist with 12+ years' experience. Developed from tens of thousands of cold calls and experience from delivering a premium pay-per-meeting cold call prospecting service. Gain expert tips and tricks to make your cold calls more effective and book more meetings. An online e-learning course and weekly online group coaching sessions.